Insights

Opportunities For Investors In Loyalty

Loyalty schemes are increasing in strategic importance for companies as a number of industries are shifting to placing increasing focus on knowing the customers needs and wants and collecting data to provide them with a better customer experience. We consider the opportunity for investors in loyalty as there is a lot of potential in this segment, the economics of these businesses are complex and there have been a limited number of deals in the space. We also look at value creation levers for loyalty platforms to help acquiring companies realise value in their investment.

Opportunities For Investors In Loyalty


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