Operators in the Middle East and North Africa spend significantly less on IT than their counterparts in Europe do. MENA players now have two opportunities to gain an IT-based competitive edge over regional rivals. They can invest more in IT, especially in differentiating elements like CRM, BI, and billing. And they can approach IT outsourcing more strategically to reap greater benefits from the practice.
As competitive pressures mount and technological advances accelerate, telecom operators increasingly rely on IT for operational efficiency as well as strategic differentiation. Yet research by Oliver Wyman finds marked regional differences in IT investment.