South China Morning Post: That Mulberry Iris Handbag Is Now 18 Per Cent Cheaper In China
May 06, 2020
Mulberry streamlines global prices with focus on Asian consumers and online push, while global tourism suffers. “Our research shows that demand for luxury remains high” after the Covid-19 outbreak, said Jacques Penhirin, a partner at management consultancy Oliver Wyman. “The appeal of store experience remains high, and stores should be able to recapture part of the lost ground within a couple of months.”
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