Top Media Cover Oliver Wyman Survey on Single’s Day

Nov 9, 2018

Single’s Day in China is celebrated on November 11 and is shopping extravaganza designed by Alibaba, the Chinese e-commerce company, to celebrate being single. But this year, a survey by Oliver Wyman found that 38 percent of millennials plan to spend less this year on Singles’ Day.

To read The Economist story titled, “11/11 Turns Ten: Singles’ Day,” please click here.

To read the Wall Street Journal story titled “Alibaba Is Likely to Set Singles Day Sales Record, Despite Economic Headwinds,” please click here.

To read the Reuters story titled "Alibaba Nets Record $30 Billion in Singles' Day Haul, but Growth Rate Plunges," please click here