// . //  Insights //  2022 Voice Of The Merchant Study

Oliver Wyman and the Merchant Advisory Group (MAG) jointly sponsored the 2022 Voice of the Merchant Study to examine how leading merchants are transforming their payments ecosystems to meet customers’ ever-evolving shopping expectations.

The study included a combination of in-depth interviews and a shorter, mobile-based survey of large, US-based merchants. Each merchant has an annual card volume in excess of $1 billion, and insights were gathered from merchants representing multiple industries including: 

  • Quick service restaurants (QSR) 
  • Grocery/pharmacy 
  • Big box retailers
  • Fuel and c-store
  • Travel
  • Telco/streaming services
  • Clothing and other specialty retailers

You can download the complete version of the 2022 Voice of The Merchant Study, below.

To have a discussion with Oliver Wyman on your payments issues and opportunities, please contact Beth Costa, Rob Mau, or Rick Oxenhandler at payments@oliverwyman.com.

About the Merchant Advisory Group (MAG)


The Merchant Advisory Group (MAG) plays a vital role in helping merchants and the industry shape innovative approaches to payments. Providing unparalleled collaboration and networking opportunities for merchants and sponsors, the MAG collaborates with industry stakeholders and advocates for merchants’ interests. The MAG represents over 150 U.S. merchants which account for over $4.8 Trillion in annual sales at over 580,000 locations across the U.S. and online. Roughly $3.5 Trillion of those sales and over 100 billion card payments are electronic which represents approximately 62%* of total U.S. card volume. MAG members employ over 14 million associates.

Learn more about the MAG here.