Insights

Reflections from CES 2015

Once again, the Consumer Electronics Association spoke in superlatives; that the 2015 Consumer Electronics Show was the “largest and most amazing CES in show history, breaking all records!” 2014 had seemed impossible to beat, but this year, with 170,000 attendees, 45,000 international visitors, 3,600 exhibitors, and 2.2 million square feet of exhibit space, it was up by at least 10% on all these success metrics. If only our investment portfolios could increase at such rates year-on-year!

Oliver Wyman’s Communications, Media & Technology (CM&T) practice again sent a contingent to CES to draw impressions of what we saw on the floor and heard in related discussions at and around the show. As usual, our intention is not to “out-blog the tech bloggers”. As with 2013 and 2014, we want to focus on the business implications of what we saw – our reflections on what it means for you.

Table of Contents:

  • Does what happens in Vegas stay in Vegas?
  • Internet of everything, tradeshow of everyone
  • Turn left in 300ft…oh, and your house is on fire
  • What does 35,000 square feet get you at CES?
  • If this, then what?
  • The great unbundling – $20 for 12 basic channels
  • Everyone, every-wear

Reflections from CES 2015


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