Aaron is the Head of Capabilities for Oliver Wyman in the Americas, overseeing the cross-industry Americas businesses that make up Capabilities: Digital, Operations, Pricing, Sales and Marketing, People and Organizational Performance, Restructuring, Climate, Payments, CustomerFirst, and Performance Transformation. In this role, Aaron works with OW’s Capabilities and Industry practice leaders to craft and scale unique solutions to our clients’ most pressing problems.
Prior to leading Capabilities, Aaron led the firm’s Retail and Business Banking practice, and he continues to advise on substantial work in this sector. Over the course of more than 20 years with Oliver Wyman, he has participated in a wide range of strategy, product engineering, distribution, and finance engagements for senior executives at leading retail banks around the world. He focuses most of his attention today on new business builds and business transformations and is particularly passionate about transforming the ways our clients create value for their customers, employees, and shareholders.
In addition to his leadership and client work, Aaron is one of Oliver Wyman’s most prolific writers and speakers, and he has twice authored our flagship State of Financial Services report. In 2013, “A Money AND Information Business” was among the first industry papers to highlight the rapid shift in value from balance sheet to data and data processing-based businesses. In 2018, “The Customer Value Gap: Re-Calculating Route” highlighted the need and opportunity for the financial services industry to deliver new sources of value to its clients.
Aaron joined Oliver Wyman in 2001, became a partner in 2006, and served as the New York Office Head between 2007 and 2009. Early in his career, Aaron focused much of his attention on branch banking and deposit gathering, and he remains a sought-after expert and speaker in these areas. He graduated Phi Beta Kappa from Binghamton University and studied development economics and economic history at the London School of Economics.