Energy article

The highlighted type of the standfirst is an important part of the page, providing visual focus and a ‘heads up’ on the page content. Ideally restricted to a couple of sentences (c. 80 words), it should serve to provide additional context or a succinct overview of the insight. No links should be included or additional styling added. The highlighted type of the standfirst is an important part of the page, providing visual focus and a ‘heads up’ on the page content.

Styles – selected via the dropdown – that may be applied to text on an Insight page should be restricted to:

Article Subheader This should be used for normal subheadings within extended text.

Article List header

Use this style if a bullet-pointed list requires a header
A bullet-pointed list may be applied by selecting text and clicking on the symbol.

Article Header Blue

This heading style should be used for a key element – a major section header or a standalone feature set within the text area, typically an interactive infographic (delivered via a Custom Widget module)

Section Header

This may be used to create subheadings within a feature section with a heading set in article Header Blue

Article Highlight – this style sets the type in the same format as the Standfirst / Intro Text and can be used to highlight a statement of importance set within the text.

In addition text may be set in:

Bold type – can be used to highlight a named Oliver Wyman feature such as a Journal, Insight or app within the text – the more conventional use of italics for this purpose may be retained for non-Oliver Wyman references

Where other modules – to include items such quotes, highlighted links, images or videos – are employed, additional text modules may be inserted as required.