Product Creation & Technology Innovation

How can OEMs create maximum differentiation and quality within a portfolio of brands while at the same time minimizing their cost and investment requirements? Oliver Wyman pursues an integrated approach across the functional boundaries of product development, procurement, manufacturing, and finance to help clients solve this question. Our methodologies include innovation strategy, optimization of platform usage and modular development, collaborative cost reduction in the product development and series production phases, as well as value sourcing.

With the number of niche vehicles exploding and the complexity of all vehicle modules increasing from generation to generation, focused core competency management is necessary in order to accommodate the increased demand for engineering. Non-strategic competencies are being outsourced to engineering service suppliers or delivered as a system by a new breed of suppliers, the system integrators.

Suppliers need to be careful because new technologies are replacing old ones at a faster rate, with shorter innovation cycles. Customer-driven innovation and a long-term innovation and technology strategy enable suppliers to introduce the right technology to the right customer at the right time. At the same time, suppliers need to tackle product cost reduction with the same vigor as their OEM customers.

Oliver Wyman is a proven partner in helping OEMs and suppliers to define and implement the best strategies in innovation, technology, product development, and sourcing. We assist clients by leveraging our extensive knowledge of the trends, technology, and value drivers affecting all modules of the automobile.


Contacts

Dr. Jan Dannenberg
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Christine Benard
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Dr. Christian Heiss
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