Case Types: Picking a path
Understanding the type of case you will be given can help orient your analysis. Below is a short list of possible case types. Keep in mind that interviews can use none or all of these cases in one interview.
| What is the client's problem? | Sample Question | |
| Business Design and Innovation |
Design an entry strategy to enter a new market, start a new business, develop a new product |
Our client is going to become the third mobile operator in a country in Europe. How should they design their product and marketing strategy to compete with the incumbents? |
| Growth Strategy and Corporate Portfolio | Make the critical strategic choices that set the agenda for the enterprise and maximize value |
The management team of a major aerospace corporation is evaluating its strategic position across business units. They have asked us to help them to prioritize their investment in the aerospace and related industries |
| Non-Organic Growth and M&A | Assess growth and value creation potential from a merger or an acquisition |
A large electric company is faced with an opportunity to acquire an equally-sized combination utility. How should the company value this acquisition? |
| Performance Improvement | Optimize and streamline operations to reduce costs | A leading banking group is trying to reduce its operating expense. How can it achieve its savings target? |
| Pricing | Determine a optimal pricing strategy for their products and services |
The CEO of a national grocery store wants to double the company’s profitability in 24 months. What are some practical tactics to meet the goal? |

