Major oil company: Designing a new retail offer

Oliver Wyman assisted a major oil company client in developing commercial growth strategies across its retail operations, ultimately creating value of more than $200 million. The work included detailed design of a new retail offer, including store/site design, layout, product offerings, service programs, branding, and pilot implementation program.


Contacts

Stephen Brien
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Paul Beswick
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Alan McIntyre
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Other Capabilities within Marketing & Sales