Business model re-invention for a leading integrated technology company

Business model re-invention: For a leading integrated technology company, we identified a range of new applications and business models for a basic laser technology. Using leading-edge qualitative customer interview techniques, we identified several Value Migration trends and potential new business models. Oliver Wyman then assisted the company in merging its business with a competitor to create a new company with a more comprehensive solution offering that targeted a new market. The client realized over $1.5B in market valuation by selling its stake in the newly created company two years after the project.

Experience

Working collaboratively with and empowering our client organizations, we have built an impressive track in creating significant value for both industry leaders and innovative new entrants.

Business model re-invention for a leading integrated technology company >

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Business model innovation for an enterprise computing leader >