Financial Times: Alex Shutter on Bricks and Mortar Stores in China

Dec 4, 2017

Oliver Wyman partner Alex Shutter was quoted in a Financial Times story titled “China’s High Street Finds Growth Alongside Ecommerce.” The article explores, despite contrary belief, bricks and mortar stores in China are doing pretty well.  The region’s $4.8tn retail market has maintained annual sales growth of about 10 per cent even as its ecommerce sector has become the world’s largest.

But it has not been easy for all retailers.

“Department stores are heavily exposed to online categories, such as apparel and cosmetics, while their key selling point was range — an advantage which eroded quite quickly”, says Alex Shutter, an analyst with consultancy Oliver Wyman.

Shutter also commented on ecommerce growth in China which will come from increasing the number of China’s 750m internet users. “You’ve still got a lot of headroom there,” he added.

To read the entire article, please click here.