Growth Strategy

Profitable growth and the continuous adjustment of the business model are a key challenge for the management of manufacturing companies. Value Driven Business Designs developed by Oliver Wyman are based on the analysis of value shifts within an industry. This analysis enables the identification of future profit zones that are systematically developed by means of alternative business models. Successful strategies for manufacturing companies can assume very different types: from a strict focus on component manufacturing, to downstream strategies concentrating on comprehensive solutions for the customer up to innovation strategies.  

The Oliver Wyman Industrial Products team has extensive experience in the implementation of new business models in manufacturing industries. This comprises of:

  • Creating new customer value through demand innovation
  • Product portfolio optimization, for instance, with intelligent product bundling or via profitable service strategies
  • Securing the technological leadership and building a superior product development
  • Customer management and key accounting
  • Utilizing hidden assets such as know-how on customers, installed base, or brand strength in order to develop new growth opportunities  

Oliver Wyman has developed and successfully implemented sustainably profitable growth strategies for many companies. Our contribution is our unique combination of distinctive industry know-how and comprehensive methodological expertise:

  • Exact understanding of the manufacturing industry and its target markets
  • Methodological expertise (such as, for example, the Value Driven Business Design methodology)
  • Many years of experience developing and implementing growth strategies